mindmap
  root["Brand Guidelines"]
    ("1. Brand Essence")
      ("Mission Statement")
      ("Vision")
      ("Core Values")
      ("Brand Personality")
      ("Brand Voice & Tone")
    ("2. Visual Identity")
      ("Logo Usage")
      ("Color Palette")
      ("Typography")
      ("Imagery Style")
      ("Design Elements")
    ("3. Content Guidelines")
      ("Writing Style")
      ("Grammar Rules")
      ("Social Media Voice")
      ("Email Templates")
      ("Messaging")
    ("4. Asset Library")
      ("Logo Files")
      ("Brand Templates")
      ("Image Resources")
      ("Font Files")
      ("Marketing Materials")

flowchart TD
    A[Start Brand Update] --> B[Review Current Guidelines]
    B --> C{Need Updates?}
    C -->|Yes| D[Document Changes]
    C -->|No| E[Regular Maintenance]
    D --> F[Update Asset Library]
    F --> G[Notify Team]
    E --> G
    G --> H[Monitor Implementation]
    H --> I[Gather Feedback]
    I --> B

<aside> 📝 How to Structure This Page

This page serves as the central hub for our brand identity. Here's what you should include in each section:

1. Brand Essence

• Mission Statement • Vision • Core Values • Brand Personality • Brand Voice & Tone

2. Visual Identity

• Logo Usage & Variations • Color Palette (with hex codes) • Typography • Imagery Style • Design Elements

3. Content Guidelines

• Writing Style • Grammar Rules • Social Media Voice • Email Templates • Messaging Framework

4. Asset Library

• Logo Files • Brand Templates • Image Resources • Font Files • Marketing Materials

Remember to: • Keep content organized and easy to navigate • Include visual examples where possible • Update regularly as brand evolves • Add links to relevant resources • Document any brand updates

</aside>